Siemens wanted to record live conference presentations and have the individual videos available online within 24 hours. They also wanted to take the opportunity to create several on-site videos featuring the leadership team that would also be used after the conference.
We attended the event and interviewed children, teachers and parents to get their feedback from the event and to explain the difference that Siemens’ support is making. The completed videos were used on the Siemens UK website and were also uploaded to their global YouTube channel.
Showing interviews from parents and children was a great way to not only highlight the work Siemens is doing, but also to show the education and employment options that are available to young people in the UK. The videos have been used to engage with parents and children across a number of platforms and we are set to film more videos over the coming year.